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Who is kidding who? From my perspective, I am a consumer and consider purchasing a first computer for myself, or for someone five to ten years old. Comparing all computers today and it is an Apple with Leopard I will purchase.
The year is 2007, and Steve Jobs and the boys and girls at Cupertino have melded quality computer hardware and software into existence. Apple has created the BMW of personal computers, indubitably.
One will never think or say, "I wish I never bought an Apple computer."