Letters to the Editor
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Universal Greed
Could be a ploy on the part of NBC Universal, though I rather think they'll fail. The nice thing about the iTunes store is that you don't have to know which shows are produced by what company. Moreover, most of the purchases I've made from the iTunes store were from browsing and not from actually looking for that particular show.
Anyway, there is always the power of communication. You can always let NBC Universal know if you agree or disagree with their position.
NBCUniSupport@nbcuni.com

