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Thursday, June 12, 2008 12:00 AM

The king of beer mergers

Will patriotic Americans stand by while a foreign brewery chugs down red-white-and-blue Budweiser? Or will they say, good riddance!

The letters thread is now closed.

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Thursday, June 12, 2008 09:25 AM

Bicycling, Beer Drinking, Curmugeon: Andrew for President!

But you are going to lose the Hispanic vote if you take on Budweiser.

Thursday, June 12, 2008 09:19 AM

Of course if they weren't a public company......

See economic freedom is overrated. Perhaps we need to nationalize every American company a-la the Soviets, Cuba, Zimbabwe, Venezulela, Mao's China. What could possibly go wrong with that?

Thursday, June 12, 2008 09:18 AM

Beer enthusiast

Amen brother.

Thursday, June 12, 2008 09:15 AM

@haggismold

Obviously, I don't think that 20-somethings are behind predatory mergers and acquisitions, I simply think that their comments along the lines of "Since I don't like that beer, why should I care if the company gets sold?" are shallow, short-sighted and snobbish. I presume they are 20-somethings because their perspective is sorely lacking, but I may be mistaken.

And I'm from a steel town across the river from St. Louis...you wanna see an industry that's had its heart torn out, look at steel.

Thursday, June 12, 2008 09:14 AM

Ack

In talking about Budweiser summarizing all that is wrong with business in the U.S. today -- particularly public shareholders selling out to the highest bidder instead of balancing the interests of the communities, workers, and the business itself with the pursuit of money -- you missed a big one. The reliance on fakey nostalgic branding instead of working on real quality and craftsmanship.

We don't use Clydesdales to transport beer and milk any more. We may in the future. The Budweiser stables may turn out to be an important pool of stock as we start breeding more. But the last story I heard about horse-delivered been happened during prohibition to one of my ex's great uncles. It's not something we hold in common.

What we hold in common is watching Superbowl commercials and reaching into the cooler for a 6-, 12-, or 24-pack. It's likely that'll be around for awhile.

Thursday, June 12, 2008 09:11 AM

Where does it say that any jobs are at risk?

A merger, or outright purchase sounds pretty much like you think is does. It doesn't mean they take the brand name and suddenly churn out product far away then pay to have it shipped to their own major market in the US.

Thursday, June 12, 2008 09:10 AM

The Golden Rule

You like capitalism, then you have nothing to complain about if a bunch of corporate bastards with swill in their clammy hands try to buy your grandmother. Or Budweiser. They don't give a shit about jobs or history or national origins. They just want to make more lucre. And if that means closing Bud down, or moving it to Poland, or shipping out half the jobs, they'll do it.

They have been doing it for years. They emptied Milwaukee. They'll try to empty St. Louis too. Who has the gold makes the rules. Love it or ... leave it.

Thursday, June 12, 2008 09:08 AM

Sure the beer is swill, but the pride of production is real

Bud-lite is bad beer. No question. But its not bad because it is made badly. Budweiser is without doubt a world class producer of _very_ high _quality_, but inferior products. The trouble is that people mistake the product specification for low-quality.

The brewers involved have every right to proclaim pride in workmanship, they just unfortunately are stuck producing an inferior product in a superior fashion.

Thursday, June 12, 2008 09:04 AM

Globalization of Beer

HTWW misses the real story.

Consolidation in the big brewers has been underway for years as firms grasp the global nature of this business. This happened to Miller several years back (acquired by SAB -South African Brewery)and now Coors and SABMiller are merging. What's left is a two tiered structure - the global behemouths with hundreds of brands and local microbrews.

Thursday, June 12, 2008 08:58 AM

@ Ringomon, @ subterraneanne

@ Ringomon - I find that a good guide to whether or not I'm drinking Budweiser, blind or not, is whether my head starts to hurt somewhere in the middle of the first beer - apparently I'm a sensitive wilting blossom when it comes to beers with rice used as an adjunct. During my mis-spent youth I was able to tell Murphy's from Guinness blind, but I can't claim the same facility with mass market lagers.

@ subterraneanne Oh settle down. Where were you when Miller was sold to a South African firm?

For anyone who doesn't have a personal or local connection to Anheuser-Busch, the question of "do I care about Budweiser's manufacturer being sold" amounts to "what do I think of their products?" Since I've always assumed that they bottled whatever came out of the Clydesdales (isn't that why they keep them around?), then my sympathy goes to the people who stand to lose their jobs, and that's about it.

And, just to answer your snark, I do have a good idea of what it means for local companies to disappear. My family is from Glasgow, which was decimated by the combination of poor management in the shipyard and relentless foreign competition - a lot of which was from the US.

subterraneanne, if you're old enough to remember US growth rates in the 60s and early 70s, then you're old enough to have been the beneficiary of economic trends that tore out the heart of one of the cradles of the industrial revolution. I'm not complaining that this was unfair, I'm telling you what happened. (The recovery issues were all the fault of the locals, but that's another story...)

Now the US is on the receiving end, but whether or not there's management failure in the firms, there's been plenty of failure on monetary policy, and there's a cadre of people who are only too willing to hasten the process by selling out their shares to whoever pays.

Do you think that monetary policy is controlled by twenty-somethings? Do you think that the profit first, everything else later speculators are just a bunch of twenty-somethings? I doubt it.

Thursday, June 12, 2008 08:55 AM

subject for budweiser story

@subterraneanne

Right on!

And, besides the ignorant 20-something posters... it goes to Mr. Leonard too!

America is losing a(nother) very large company, which means that (even more) Americans will lose their jobs.

Shallow and stupid and inconsiderate -> Mr. Leonard.

P.s. Sierra Nevada!? Punk!

Thursday, June 12, 2008 08:52 AM

I'm a homebrewer and don't like budweiser

but I highly respect the company. It seems to be one of the few places I've heard about that employees enjoying their jobs. A place where they are actually proud of the company.

I've also visited the St. Louis brewery, and thought it was an example of a great American company. AB isn't in financial trouble, so I find it troubling when a non-American company is trying to take over AB. Potentially by hostile means even.

America isn't going to keep its greatness by selling out to the highest bidder. We should try to actually out do the bidder.

If you think somehow AB has done beer injustice, you should blame prohibition not AB. AB just happened to be large enough to survive it.

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