Letters to the Editor
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My personal experience
I can't comment on Germany as a whole, but I can share a relevant story.
When I was doing some research as part of my summer job (and that led to grad school at the same institution) people were MAD for Zeiss lenses. They were the best for our instruments. Zeiss was THE mark of quality. I also have to say, well, it appeared well-earned, and I worked with imaging so I had to stare into a hell of a lot of displays. Zeiss as you may guess, is German.
That was 18 years ago. I still hear the name invoked. My camera's lens was manufactured under the Zeiss license - and that sold me.
That's just good quality engineering. I also hear pretty good things about their solar power work.
Do good work. Get lots of trading partners. It does work.