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I don't know anything about Wal-Mart's hair care section, and even less about African-American hair care, but isn't this a case of a legitimate difference in product? I mean, there is a subset of hair care products designed specifically for the type of hair that most African-Americans have, yes?
I also see products segregated along gender lines (shampoo, deodorant, etc.). Is this sexism?
Or is the problem here one of mere terminology, i.e. using "ethnic"? In which case, what's the more correct term?