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See George Lakoff's book "The Political Mind". Lakoff discusses frames: basic structures of thought. In particular there is what he calls the Strict Father Frame.
"Mapped onto politics the strict father model explains why conservatism is concerned with authority, with obedience, with discipline, and with punishment. It makes sense in a patriarchial family where male strength dominates unquestionably. ..." p. 78.
Most importantly for this discussion, in this strict father frame, the father alone, the Leader, defines, determines, and coincides with, what is right.