Letters to the Editor
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Believe our lying eyes
Glenn: Is your creative team using the work of George Lakoff in crafting the message(s)?
My suggestion would be to use a voiceover of a pertinent lie with superimposed video showing it to be a blatant lie.
For example, a statement of no new taxes with ideo of a family being evicted; the surge is working tripe with graphic video of Baghdad violence and refusee/Iraqi civilian casualty statistics; low unemployment assertion with video of working parent at a food bank
People act in their immediate self interests. Show the disparity of what is being said to them and what is actually their experience relative to food, shelter, clothing, safe transportation and work.
The audience will get the message: believe the lying liar or believe their empty stomachs, their cold homes, their wait at the empty food bank and the time at the unemployment lines.