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It is nice of "those who control our discourse" admit it, but a lot of people knew it from the start.
The USSR was pretty good at propaganda. I bet there are a lot of "media consultants" out of work there who might be cheaper than this Schmidt guy. Is off-shoring still all the rage?
Oh, and with a hat-tip to Dave Berry, I think "Blatant Propaganda" would be a good name for a band.