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A couple of quick points about a Democratic electoral strategy for the South. First, as Lee Atwater said about Mike Dukakis' campaign for California, "He needs it so I want it." Some strength south of the Mason-Dixon Line would force the Republicans to fight for it, absorbing funds and effort that would otherwise be used to create the more moderate image needed to reach outside the Republican base. More importantly though, is the need to actually reach out to more populist areas of the South and try to establish a beachhead of our own.
