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I often see a missed nuance by most media (even Salon) when describing any campaign's neglect in 'getting the word out'. The unnoted is the 'receiving end' of this exchange-'the non-readers'. As with most things, communication is a two way street and when prodigious millions are spent in the earnest transmission of accurate information to the throngs, its a MSM media cop out to later review and suppose from the outside that any campaign's word is still 'not sufficiently out' when its pretty obvious my otherwise revered fellow Americans-unwittingly or willfully shrouded its hard to know-are ultimately responsible for whatever inane messages they create, express, facilitate and other wise spread.
The addage about making horses drink water comes to mind and I just hope these unwilling citizens get called out on the carpet more often. It does help to know however, each of our readership and intelligence levels are immediately on view just as soon as our mouths open.
