Letters to the Editor
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I rate this article to be...
Just joking, but I was surprised that no one had chimed in with that particular letter/joke on this thread.
The thing that interests me the most about the online reviews is the question of the psychology behind the reviews. What I mean is, if you are looking at a particular item and like it, will you then be more likely to go back online and review it? As compared to the person that may have disliked it, but just didn't want to waste any more of their time on the product. I just wonder if you don't end up seeing the two ends of the continuum, with the generally apathetic middle not really participating. If I buy something, and it's OK, will I really invest more of my time to go online and let people know that? Maybe for stuff I really like or hate, but the rest...
What's really funny, of course, is that we have people that devote time to rating toilet paper. No reason not to, of course, and more power to them, but it's still funny. Funnier yet is that there is apparently a lot research into toilet paper, and it is manufactured differently for US consumers vs. European consumers. There is apparently a divide in how the average person from those two regions uses the product (scrunching vs. folding). Like I said, funny stuff, and given the amount of brain and manufacturing power behind it, probably well worth a review. If the reviews could only please explain their mode of use, it would be more helpful for us that live outside the US. You know, to make a better decision.

