Wear multiple pairs of underwear. Then you get the free drinks and don't expose yourself. Plus the outermost layer would be cleaner.

which era, exactly, was marked by women trading their underclothes in exchange for free alcohol

The 70s. Duh!

Are those like Disney Dollars?

if my grandmother wanted to get drunk for free...

... as long as men have the same option. (ie. free drinks for shedding their undies)

obviously you are not a horny guy.

Brilliant! The bar could do "Tightey-Whitey Thursdays"!

Free drinks for your jockey-shorts (although I think the ladies would abscond to another pub upon first sight of skid marks, LMAO...)

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Ahhh, there are few things in our lives more deserving of ridicule than tightey-whiteys - whether they be men's underwear, OR Bill O'Reilly and Newt Gingrich.

=)

Because if you’re that quick to take off your undies you don’t have to worry about paying for drinks in the first place ;)

For the seagulls. Someone's bound to lose an eye.

They managed to get into the paper.

Seriously - how many women do you think will really take up the offer? Compare the cost of those drinks to the absurd amount of free publicity they are getting (of which you just delivered your share).

Any questions?

This seems like an incredibly stupid idea, for the patrons. All but the cheapest of ladies' undergarments I've seen (in my limited experience) cost more than a drink. Who would trade $10 undies for a $5 beverage?

if ladies showed up to offer their ugliest, baggiest, nastiest period pants for drinks. Clean out the drawer to make way for some new cute undies, get free booze. Win/win.

No one is required to depant themselves just for going to the bar. Chances are that very, very few women would be willing to display their panties unless they were immaculate and/or a pair they are particularly proud of. Sure you're bound to get one or two who get off on making other people see their period stains, but I can rest easy in the assumption that the people running that bar will judiciously remove or not allow the display of panties that would have a significantly negative impact business.

There is one substantial risk the bar is running though: assuming this catches on, any guy who walks into that bar will be able to tell immediately what kind of women are hanging out that night. Lots of fun, sexy, brand new underwear probably means the women came out with a plan of drinking $50 worth of alcohol. Everyday and unspectacular, but otherwise clean, underwear could mean that there are women who were gonna take it easy that night, but the mood hit them and they don't care that they have work the next morning.

Those are all good outcomes. However, on off-nights, guys on the prowl will be able to assess their prospects and move on without much time investment and therefore less purchasing of booze.

Aside from the fact that piano bars and art openings probably would never have this type of promotion, I don't think this bar deserves so much criticism just for catering to men, but also giving women the option of taking advantage of a pretty sweet deal.

In fact, maybe I'll pass this article on to the manager of the Applebees out by the interstate and start spicing up the family's weekly Sunday dinner out on the town.

Tuba's Place in Batesville, Indiana, has a clothesline of bras hanging behind the bar. I've been told they have name tags as well, but I've never closely examined them.

In order to get your bra hung at Tuba's, though, you have to take it off while in the bar.

No word on drink specials.

I will gladly give up a pair of my 6-pack for $6.99 from Target panties for $50 worth of drinks. I would share these drinks with my husband, who would also totally appreciate the bargain. Fat, married 36-year olds are allowed to participate, right?

"if ladies showed up to offer their ugliest, baggiest, nastiest period pants for drinks. Clean out the drawer to make way for some new cute undies, get free booze."

Then drink $50 worth of Bloody Mary's.

To explain the remark about "going back to a past age"

(1) From the 1990s there was an explosion of promotions encouraging heavy drinking. Think happy hour on steroids. There has been a big attempt by the authorities to cut down on this. I expect the person was referring to this

(2) Although the news story doesn't catch up with this, the 90s boom included "no undie" promotions (in Queensland anyway, perhaps it's new in Victoria - liquor licensing is regulated at the state level here).

It would be hilarious if women showed up with their dirty undies .... but not in the way you're thinking it would be.

There is a bar called The Plantation in Owensboro, Kentucky that has a sign over the bar "Topless Women Drink Free" and a line of ratty bras thumbtacked on either side of it.

And I tell you this...my panties would have been hanging on a clothesline. Mixed drinks were so expensive over there back then and buying alcohol at home didn't really help since the tax on that shit was rid-dick-ulous.

All I could afford was VB...and Carlton Cold. Mmmm...Carlton Cold.

they're scratchy, unsexy and uncomfortable, for one thing

Ahhh, there are few things in our lives more deserving of ridicule than tightey-whiteys - whether they be men's underwear, OR Bill O'Reilly and Newt Gingrich.

That is why I wear what I please under my pants, be they nylon, microfiber, silk, or polyester women's sexy feeling underwear, bikini, brief, boyshort (ha), thong, even granny style, but ANYTHING BUT MEN'S STooPID ASS COTTON BRIEFS.

MY last girlfriend shrugged her shoulders was about it.

to smear a chocolate bar inside the panties, so they resemble massive and nasty skid marks, but smell sweet?

They'll think their a weirdo. If two people do it, they'll think they're faggots and if three people, yes if three people walk in, sit down [and remove foully stained undies) then they'll think it's a movement.

So, Women down under! Get creative with you magic markers/gravy and your grandma's undies!

And we'll have ourselves a movement.

(With apologies to Arlo Guthrie)