- Top Features:
- War Room
- Glenn Greenwald
- Broadsheet
- Joan Walsh
- Camille Paglia
- Since You Asked
- Follow Salon:
Read other letters about this article
"I do find it hard to stomach the idea that the profit motives are such that companies are willing to invest so much money into something so purely cosmetic."
It's 100 million dollars...some movies cost that much to make. It isn't a lot of money anymore, with the dollar barely worth the paper it's printed on. And, by the way, "profit motives are such that" many companies would be willing to grind babies into hamburger and eat them with ketchup. :)
Short-term profit is the only motive a corporation has.
