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I love salon.com -- really I do -- but this is just lame.
First of all... "cheeky"?? Please. I'm embarrassed that you even used the word.
Second, a "women's blog" is unnecessary. It's silly. It's divisive. It's even kind of offensive.
What..? are we supposed to only discuss stuff like hair styles and makeup here? Do we go over to the MEN'S blogs when we want to discuss serious issues like politics? The whole idea of "women's issues" is sort of ridiculous. There are human issues -- some of which affect women more than men. We don't need a special place to discuss these issues, though. Quite the contrary.
I'm sorry folks, but this is a dumb idea.